Life Insurance

Simple, affordable protection for what matters most.

Term life insurance provides a guaranteed death benefit for a specific period — 10, 20, or 30 years. It's the most straightforward and cost-effective way to protect your family, your business partners, and your financial obligations.

✓ Independent & fiduciary ✓ 40+ A-rated carriers ✓ No sales pressure ✓ CFA charterholder
At a Glance

Term Life Insurance — the essentials.

Coverage Period
10, 20, or 30 years
Typical Monthly Cost
$25–75 for $1M (healthy 35yo)
Cash Value
None — pure protection
Best For
Maximum coverage at minimum cost
Who Is This For

Is term life insurance right for you?

  • Business owners who need affordable coverage fast
  • Anyone with a mortgage, kids, or financial dependents
  • Partners who need buy-sell funding at minimal cost
  • Key employees your business can't afford to lose
For Texas Business Owners

As a business owner, term life is often the smartest first move — it protects your family and can fund buy-sell agreements at the lowest possible cost. Most of our clients start here.

Honest Assessment

When it works — and when it doesn't.

We're a fiduciary. That means we tell you when a product isn't right for you.

When it makes sense

  • You need high coverage at the lowest price
  • You have a specific obligation with an end date — mortgage, kids in school, business loan
  • You want to fund a buy-sell agreement affordably
  • You're under 50 and in good health

When it doesn't

  • You need permanent coverage that never expires
  • You want to build tax-advantaged cash value
  • You're over 60 and term rates become expensive
  • Estate planning is your primary goal
Common Questions

What you're probably wondering.

Can I convert term to permanent later? +
Most quality term policies include a conversion rider that lets you switch to whole life or universal life without a new medical exam. This is one of the most valuable features in a term policy — we always recommend policies that include it.
How much term life do I need? +
A common starting point is 10–15x your annual income. But for business owners, you also need to factor in business debts, buy-sell obligations, and key person coverage. We'll help you calculate the right number.
What happens when the term expires? +
Coverage ends unless you renew (at a much higher rate) or convert to permanent insurance. That's why it's important to choose the right term length upfront — and why conversion riders matter.
Is term life insurance enough for a business owner? +
It depends on your situation. Term is great for temporary needs like debt coverage and buy-sell funding. But if you need permanent coverage for estate planning or executive benefits, whole life or IUL may be better. We'll help you figure out the right mix.

Ready to find the right term life insurance?

30-minute conversation. No pressure. We'll look at your specific situation and find the best option across 40+ carriers.